Acid Menthe is a skincare brand marketed towards the alternative gen z. Menthe = mint and evokes freshness, vibrancy, and a cool, invigorating feeling. I wanted to break away from the sterile, minimalist norms of traditional skincare packaging.

Inspired by 1960s counterculture movements and the eclectic fashion tastes of underground trendsetters, I leaned into a maximalist approach to create a look that feels unapologetically rebellious. Acid Menthe isn’t just a product; it’s a statement for those who reject the ordinary and embrace individuality.